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Sticker Shock in America: From Rental Cars to Groceries, Prices Keep Climbing

July 14, 2025

Prices across the United States have increased by approximately 26% since the COVID-19 pandemic, making many everyday experiences unaffordable for American families. This inflation has affected everything from accommodations, with hotel rates rising 24% over the past decade, to transportation costs, with rental car prices up 29% since 2015, and food expenses, with restaurant prices soaring 49. 3% in ten years.

Who is affected

  • American consumers across all income brackets
  • Families unable to afford basic experiences and necessities
  • Travelers facing high hotel, rental car, and airfare costs
  • Restaurant patrons dealing with increased meal prices
  • Grocery shoppers confronting higher prices for essential items
  • Entertainment seekers facing steep ticket prices for concerts, theater, and theme parks

What action is being taken

  • Companies are raising prices across various sectors including hospitality, transportation, and food
  • Southwest Airlines is charging for checked bags, ending its "bags fly free" policy
  • The Waffle House restaurant chain temporarily imposed a 50-cent surcharge per egg
  • Some companies are exploiting the inflation situation to increase profit margins, according to Lindsay Owens of the Groundwork Collaborative

Why it matters

  • The persistent price increases have made basic experiences unaffordable for many Americans
  • The inflation impacts everyday necessities from groceries to housing
  • Many households must make difficult decisions about which necessities and experiences they can continue to afford
  • The price increases reflect a fundamental shift in affordability across multiple sectors of the economy
  • The inflation represents the most persistent cost increases in decades

What's next

  • New tariffs introduced by the Trump administration are expected to drive prices even higher in the months ahead

Read full article from source: The Washington Informer